PBS Holding AG in Austria is taking over Adveo Benelux, with retroactive effect, from August 1, 2024.
Adveo Benelux acquired from Adveo France will be part of PBS Holding, strengthening the PBS network which is now active in 10 European countries.
„Adveo Benelux, consisting of Adveo Belgium and Adveo Netherlands are thus together also strengthened by this great European company, supporting our growth strategy and sharing the strengths of PBS’ international network“ said Erwin Snoeker, managing director of Adveo Benelux.
“PBS is active in many European countries and has been looking at the Benelux market for some time. Through this acquisition we can strengthen our position in Europe and a nice healthy company like Adveo is added to our portfolio of companies. We know Adveo Benelux as an ambitious, growing company with an outstanding committed team which fits entirely within our strategy,” said Richard Scharmann, CEO PBS Holding.
PBS is one of the key members of Interaction and with this Adveo Benelux will also become a member of Interaction. Interaction is a purchasing grouping that purchases jointly at the European level and operates its own brand: Q-Connect. For the customers and suppliers of Adveo Benelux, this means continued cooperation with the same people including the support of an European company.
The day-to-day management of Adveo Benelux remains in the hands of the current management team, led by Erwin Snoeker (general manager).
This represents the second acquisition for PBS Holding in the current year after taking over O.C.L. in Italy, which was successfully integrated into PBS’ Italian wholesale business Desktoo.